?

Log in

No account? Create an account

Previous Entry | Next Entry

Ads for The Great Way (asking a favor)

Sales of The Great Way trilogy have lagged pretty significantly, and while I’m working on my new project, I thought it would make sense to do some advertising.

Buying book ads isn’t the usual thing, but I keep hearing that it does well for other self-publishers, and I’m not averse to spend a little money as long as I make back more than I spent. However, before I put anything online, I thought I’d ask for feedback on the ads themselves as well as the landing page.

My son made these ads as part of a homeschool project. He’s fourteen. Please be gentle.

"leaderboard" layout

Ad number one

"banner" layout

Ad number two

"Skyscraper" layout

Ad number three

I know there’s not a lot of data there, just images and a little text, but it’s supposed to be intriguing enough to entice a click. Readers who go for the ad will arrive at this landing page. Input on that page would also be most welcome.

I’m planning to run them through Project Wonderful, probably at the forums for OOTS. I’m not sure where else. It depends on how things go. I’m told Facebook is a useful ad space, but I’m not in a hurry to go there.

Comments on this blog are usually turned off, but I’ve tried to turn them on for this post. WordPress can be cranky about this stuff, though, so if you find you can’t (or don’t want to) offer your comments below, you can tweet them at me @byharryconnolly or post them to my LiveJournal, Facebook, or Google plus pages. If you’re old school (or prefer privacy) you can email me at harryconnolly at sff dot net.

Thanks for your help.

Mirrored from Harry Connolly. You can comment here but not there.

Comments

burger_eater
Feb. 15th, 2016 05:26 pm (UTC)
Of the suggested fonts, I only own Trajan Pro and Arno Pro. The boy has many that I don't, so it's possible he has other options. I like Trajan Pro, though.

Thanks very much.
barbarienne
Feb. 15th, 2016 06:05 pm (UTC)
Trajan Pro is one of my faves. Gets a workout on anything I do with Ancient Rome.

Adobe Caslon Pro also works.